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Prodigy Care Services

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Leveling Up a Growth-Stage Brand
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The Challenge

Prodigy Care Services had built momentum in the pharmacy technology space, but their brand and website weren’t keeping pace with their growth. They needed to:

  • Refresh their brand without losing recognition.
  • Redesign their website to present services and products clearly.
  • Create a professional digital presence that could support sales conversations.
  • Build a site that was easy for their internal team to update and manage.

Drive qualified traffic and leads through SEO and tailored campaigns.

CLIENT
Prodigy Care Services
Industry
Pharmacy Technology
AUDIENCE
Healthcare systems, pharmacies, and enterprise clients
Services We Provided
Website Development
GrowthMaze helped us take Prodigy to the next level. They didn’t just redesign our website — they gave us a platform that has become central to our sales efforts. The refreshed brand, professional copywriting, and clean design positioned us as a true leader in our space. Their work has directly contributed to multi-million dollar wins and our continued growth.
Del Doherty
PharmD, CEO, Prodigy Care Services

Our Approach

We partnered with Prodigy to elevate their brand and digital footprint:

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Brand Refresh

  • Enhanced the existing logo to feel more modern and professional while preserving brand identity.

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Website Redesign

  • Developed a detailed sitemap and wireframes to capture all services and solutions.
  • Wrote professional, benefit-driven copy tailored to their enterprise audience.
  • Designed the site in Figma and built it in Squarespace, balancing polish with easy client maintenance.
  • Created new product and platform pages to support sales enablement.

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Sales Enablement Focus

  • Structured the site to be a tool for the sales team, making it easy to present value propositions.
  • Built a scalable framework to support future growth.

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The Result

  • A professional, modern site positioning Prodigy as a leader in pharmacy technology.
  • Contributed directly to multi-million dollar contracts.
  • Gave the sales team a powerful tool to support outreach and presentations.
  • Strengthened the brand’s credibility during a critical growth phase.
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